About Winerack Singapore


Winerack is an online wine retailer specializing in offering high-quality wines in Singapore at significant discounts compared to conventional retail stores.

Winerack was conceptualised in 2007 by two guys disgruntled by the over inflation of wine prices in the Hong Kong market. Then after the tax was removed from wine and prices still had not changed we figured starting up the company wasn't too much of a risk... If we don't sell it, we'll just drink it.

 

Jump to 2013 and our concept of providing low-cost, high quality wines had been a runaway success.  Noticing the same issue of inflated wine prices in Singapore, we decided it was time to offer Singaporeans a better deal.

 

Best Alcohol Delivery Services in Singapore BIS Award

Best 6 Alcohol Delivery Services in Singapore

 

 

How Do We Offer Cheaper Prices?

As a small, independent supplier, we import 90% of our wines directly from a select few vineyards. We only bring in their best wines, not their entire range. By focusing on a curated selection and eliminating middlemen and wholesalers, we save on costs and pass these savings on to you.

We also avoid mass-produced supermarket brands, which we believe offer poor value. Much of the cost of a supermarket bottle is in marketing, while the quality of the wine itself are generally lower than the independent suppliers like ourselves offer.

 

No Physical Store?

To keep our prices low, we don't operate any physical stores. Winerack is a Singapore-registered company, and our wines are stored at our logistics provider's warehouse near Changi Airport. All sales are conducted through this, our online platform.

 

Why 6 bottles?

We chose this number based on delivery costs in Singapore and the convenience of keeping this quantity at home.  At our prices, you can purchase a whole (or mixed) case of high-quality wine for under S$140. While other companies offer free delivery based on order value, they often inflate their wine prices to cover delivery costs. We’ve seen some companies selling the same wines at $10-$20 above our prices! Our markups are lower, but it takes at least six bottles to cover our costs.
We prefer to offer you wine at a lower cost rather than artificially inflating prices to provide "Free Delivery" on smaller orders.

 

What would like us to stock?

We typically stock around 100 wines on this web site and continuously tailor our selection to meet customer preferences.
Please let us know what wines you would like us to offer from our list available on our HK site.

 

Free Delivery

Free delivery is offered to most areas of Singapore.
Additional charges may apply to the following areas...
Changi Airport Cargo Complex, Jurong Island, Military Bases.
Please
Contact Us for details

 

 

To all of you, from all of us at Winerack - Thank you!